The latest STREAMTRAK® report from One Touch Intelligence reveals that Discovery Inc.’s new direct-to-consumer streaming service stacks up well against category leaders by virtue of a deep on-demand content reservoir, a solid base of originals, and a novel approach to presenting curated channels built around signature series. Download a complimentary copy of our latest STREAMTRAK® …
A subscription to Disney+ costs $6.99/mo., a new Hulu SVOD account costs $5.99, and ESPN+ clocks in at $5.99 . But according to new metrics released by Disney during its Q3 earnings report, the amount of monthly revenue tied to the three services is different: $4.52, $12.59, and $4.54, respectively, per subscriber. So what gives? …
Quibi’s demise reflects the tenuousness of a streaming video category that’s sometimes thought of as a can’t-miss hotbed for next-generation media industry growth. It’s a lesson others before it have learned, too. The news that the seven-month old SVOD service will call it quits represents one of the colossal failures – but not the only …
The possibility that AT&T might sell the DirecTV satellite-TV service evokes questions not just about the identity of a buyer, but a deeper curiosity about what a new owner might expect to gain by operating a degrading, and arguably obsolete, video distribution platform. A New York Post report earlier this month said AT&T has invited …
Among the five largest U.S. companies, only one lacks a direct-to-consumer video service. That could change, and soon. Press reports naming Microsoft as a lead candidate to buy TikTok’s U.S. operations, possibly in a partnership with Walmart Inc., signal that Microsoft perceives it’s missing an important piece of the consumer business portfolio. Although Microsoft Corp.’s …
A strong contender for the quote-of-the-month award goes to Andrew McCollum, the CEO of streaming video service Philo. McCollum recently talked to Variety about the rising influence of connected TV platforms that bridge the Internet and living-room TV sets. “Direct-to-consumer,” said McCollum, “is a bit of a myth.” That’s a perceptive read of a phenomenon …
Comcast’s recent arrangement to make Sling TV available over Comcast’s Flex platform dovetails with a widening embrace of over-the-top video among multiple U.S. telecommunications providers. The willingness to light up the Sling TV app over Flex, a streaming video platform targeted to Internet subscribers, is the latest and most meaningful example of the migration among …
The news that HBO Max will produce an advertising-supported offshoot next year represents the latest iteration of a movement toward hybridized streaming video economics.
Research about a changing video marketplace tells us more than 30% of U.S. adults now maintain a subscription to a video streaming service.
For a barely born video service, sports could provide an avenue to diversification.
